Turn attention into authority, income and impact
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About Katya.com
KATYA VARBANOVA
Katya is an Authority & Business Advisor with over a decade of experience helping public figures, CEOs, and companies claim category leadership. Her company Viral Marketing Stars®, helps personal brands turn visibility into authority and revenue at scale in the AI era.
Her proprietary frameworks are used by over 25,000 businesses to drive profitable growth without chaos, burnout, or trend chasing.
Her social channels have reached 250K+ followers, and her expertise is regularly featured in Forbes, Business Insider, Fortune, and the Metro.
Since her Law & Business degree, Katya has worked on teams & projects with brands like Santander, Hewlett-Packard, Dell, and Superdry.
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IN THE PRESS
For press inquiries, email Kawtar Najjar (Brand Manager) at [email protected]

How I went from 80p an hour job to a £1.5m+ business
VIRAL MARKETING & AI SYSTEMS
For ambitious experts and entrepreneurs ready to turn attention into authority, income, and impact without the chaos or burnout.
WORK WITH KATYA
If you’re a $10M+ brand or public figure looking for strategic viral content and brand consulting backed by 10+ years of experience and deep cultural and media expertise, learn more about working directly with Katya.










